Highly successful CEOs have four common characteristics:


They are life-long learners. Although often blessed with personal brilliance, they recognize that what they know today will be inadequate to lead successfully in the future.


They entertain new insights and perspectives—and expect to have their own ideas challenged. They ask for reliable, caring resources to “question their answers.”


They recognize the value of having a confidant to provide mentorship, counsel, and connections. They arrange their calendar to accommodate regular 1-1 meetings with this trusted advisor.


They realize that “more is often said than done,” and therefore seek support for decisive strategic action. They know that while planning is critical, enthusiastic committed action must follow.

What our clients say about CEObuilder

CEObuilder coaches bring exceptional professional experience and education to their coaching assignments. They are well-read, maintaining a rigorous study regimen of bleeding-edge business and leadership resources. Having worked in key executive and advisory roles with companies in over sixty industries, they bring broad perspectives to the primary leadership challenges faced by CEOs today. These include Strategizing, Team-Building, Problem-Solving, and Managing for Results.

Implement your business strategy with our mentors and coaches 

Close the Knowing-Doing Gap

One of the most fundamental challenges in business is how to convert vision and strategy into reality. This is the essence of change management, and it is where every business owner or CEO faces his or her defining moment. The fact is, you can have incredible breakthrough business strategies, but if you are unable to successfully implement them, your days as a business leader are numbered—and your company’s existence is in jeopardy.

Many experts teach the importance of strategic content. While this is essential, it is equally important for every leader to manage the process of strategy implementation. It is natural to assume that execution will follow the development of strategic content, and that desired outcomes correspondingly follow strong execution. Too often, however, this assumption is disrupted by a failure of leaders to understand and manage the process whereby their strategy is implemented.

CEObuilder coaches facilitate strategic process through the use of proven, proprietary business models. These models focus on strategy construction, building team commitment to those strategies, development of critical success metrics, open book management communication tactics, and corporate culture change. CEObuilder is dedicated to facilitating the implementation of client strategies focused on achieving the specific desired outcomes of ownership, the CEO, and his or her team



Get Results, Not Excuses!

Strong CEOs recognize that their success is ultimately measured by getting results. Correspondingly, they generally have little patience for excuses, especially in the absence of desired results. That said, CEOs must recognize that the ultimate responsibility, even for the excuses, lies with themselves. If failure to achieve desired outcomes is blamed on others, or on circumstances ostensibly beyond one’s control, the CEO is still accountable. As President Harry S. Truman said, “The Buck Stops Here!

Recognizing the stress and loneliness inherent in this ultimate accountability, CEObuilder coaches begin with the end in mind. They emphasize the critical process of goal clarity and the development of coherent strategies to achieve those goals. They help CEOs organize for team collaboration in developing those strategies, as well as the tactics which constitute the essential and sustaining actions that will bring about their achievement. They also assist leaders in defining the costs and benefits inherent in bringing about individual and team commitment to those actions. Additionally, CEObuilder coaches work closely with leaders to establish leading and lagging key performance indicators (KPIs) which constitute each organization’s scorecard.

"“From financing alternatives, to strategic planning, to hiring and recruitment issues – I have relied on my CEO Forum. A group of a dozen bright, articulate CEOs is an incredible resource.”"

Joe VanDenBerghe, CEO
 Setpoint Engineered Systems

"“For over fourteen years, I consistently turned to the other company presidents in my CEO Forum Group for objective advice. To a man, they are intensely interested in my issues – and are brutally honest in their counsel. Their input has been worth hundreds of thousands of dollars to me.”"

Dave Freeman, CEO
 Glenwood Intermountain Properties

"“I understand that CEObuilder is not for every CEO. However, if you have a high need to maintain and improve your knowledge base and leadership skill set, I highly recommend CEObuilder as a valuable tool to improve your ability as a CEO. Candidly, being an effective CEO is hard work that requires constant updates to maintain cutting edge aptitude. CEObuilder provides those updates.”"

- Rich Marker, CEO
 All Metals Fabrication

"“If you want to succeed, if you want to help your business grow, then you must continually invest in yourself. CEObuilder is among the very best investments I’ve made in my personal development.”"

Marlin Shelley, Founder Cirris Systems

Your Friends Will Tell You When Your Fly is Down!

Ever walked in after a day of meetings with your staff to find things south of the belt a bit exposed? Or perhaps you smile in the mirror to find a decorative strand of spinach between your teeth? You no doubt experienced a case of PTED, or post-traumatic embarrassment disorder! “Why didn’t someone let me know?” you wonder. We believe that your real friends will alert you well before PTED, or any similar regrets, set in.

This is the environment CEO Forum participants enjoy. It is a place to safely reveal your issues, challenges, and opportunities; a place where your peers (other C-level executives) will give you frank feedback based on their own successes and failures. It is a mistake-tolerant atmosphere characterized by openness, candor, and compassion.

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Are You Still Green and Growing?

By definition, great leaders are continuous learners. At CEObuilder, we recognize that learning must be relevant to your purpose—in your business and your life—to be valuable. If the education plan you decide upon does not closely correlate with what you need to learn to be successful in fulfilling your purpose, it has waste in it. Simply put, it may include too many elements that just don’t fit your needs. Often, curriculum-based platforms (including MBA programs) include courses that have no direct value in relation to one’s purpose. Because the challenge of such programs is to provide a broad array of courses to meet the needs of the masses, such waste is inevitably a natural effect.

We believe that the best educational models for today’s business leaders provide relevant learning in a highly efficient manner. It is increasingly important for executives and managers to be able to “learn in the moment of need.” CEObuilder coaches regularly assess the current learning needs of their clients in defining the topics and speakers for our CEO Forums.


Disconnect to Reconnect

Imagine taking your key executives on an amazing leadership adventure and training experience which includes hiking and rappelling through stunning slot canyons and waterfalls in places like Zion National Park. CEObuilder teaches “leadership on the edge” in a variety of awe-inspiring venues, creating some of the most exciting and memorable training experiences in the world.

We provide participants with the opportunity to lead their fellow team members through narrow slot canyons, experiencing hands-on, real world problem-solving activities that provide unforgettable leadership lessons. This is leadership training that will change their lives and give them skill sets to lead their own organization through difficult and trying problems, issues and opportunities.

Sharpen Your Saw

CEOs and other C-level executives are arguably among the hardest working people on the planet. They are the “go-to” individuals who look at a 40 hour work-week as light duty. They are rightfully honored for their stamina, dependability, and work ethic. That said, these very characteristics put them at high risk for burnout and health problems. In recognition of this risk, CEObuilder arranges annual retreats for our members.

CEObuilder retreats serve three primary purposes: (1) to provide attractive venues where members (and their spouses, if desired) will enjoy a well-earned getaway; (2) to create new business connections for members—between each other, and those businesses and organizations we visit, and (3) to provide unique business training experiences through visits, tours, speakers, and presentations.